Alfreton Town

Impact Arena

Capacity: 3,600 (Seats 1,400)
Address: North St, Alfreton, Derbyshire DE55 7FZ
Telephone: 01773 830277
Fax: 01773 836164
Pitch Size: 110 x 75 yards
Club Nickname: Reds
Year Ground Opened: 1959
Home Kit: All Red

Main and Tommie Bradley Stands
Main and Tommie Bradley Stands
Tom McRoy Stand
Tom McRoy Stand
Away Fans Terrace
Away Fans Terrace
Bentley Close End
Bentley Close End
Main Stand
Main Stand
The Impact Arena
The Impact Arena

The Impact Arena is a small ground that does have a bit of character but seems to have a disproportionate amount of seating for its size. On one side is the small Main Stand that runs for about a two-thirds of the length of the pitch. It is comprised of three small structures, with a small covered seated stand at its centre, with covered standing area the; "Tommie Bradley Terrace" on one side and another small seated area the; 'Lottie Bradley Hospitality Area" on the other side. There are a number of supporting pillars running across the front of this side. The team dugouts are also located on this side of the pitch. 

Opposite is a similar looking covered all seated stand called the Tom McRoy Stand, however, this is around twice the size in terms of length and has more rows of seats. It is unusual that there is no barrier at all between the pitch and the stand. One end of this stand, the Bentley Close End, is a small seated area that is open to the elements. It looks like that this end was a former terrace that has had seats bolted onto to it. Opposite is a small steep terrace, known as the 'Tin End'. This has a small covered area at the back towards the centre. There is a noticeable slope to the pitch which runs down from this end to the other. The ground has a set of four modern floodlights.

The Club have announced plans to build a new stand to replace the current Tom McRoy Stand. This development would also see the relocation of the team changing rooms, tunnel etc.. which would make it the new Main Stand at the ground. Both ends will also be redeveloped with new covered terraced stands. No timescales have been given as to when this will happen. A video clip showing a virtual tour around the proposed developments can be viewed on YouTube. In the short term the Club intend to put a roof on the Bentley Close End as well as cover the sections of open seating in the Tom McRoy Stand.

Away fans are mostly housed in the mostly open 'Tin End' terrace at one end of the ground. This end can accommodate around 1,200 supporters. In addition a small amount of seats are also made available in the covered seating area on one side of the pitch. This area though does have a number of supporting pillars that may impede your view. At the back of the open terrace there is a small covered area, which can provide some shelter but only for a relatively small number of fans, plus again there are a number of supporting pillars to contend with. I enjoyed my visit to the stadium and found it to be a friendly one. 

Food on offer inside includes; a range of Pukka Pies (£2.20), Cornish Pasties (£1.80), Sausage Rolls (£1.50), Cheeseburgers (£2.70), Beefburgers (£2.20), Chips Cob (£1.90). Plus you can have Pie, Peas, Chips & Gravy for £4.20. 

Inside the stadium, there is a bar, but this is for home supporters only. However, located just outside the entrance to the ground is the Alfreton Town Supporters Club, which does admit away fans. I personally preferred the Victoria pub on Nottingham Road, which is only a few minutes walk away, going back up onto the main road. The Victoria serves two real ales (both of which are guest beers which vary) and also shows SKY Sports. A few minutes walk from the Victoria on Prospect Street is a small micropub that has recently opened, is aptly called the Prospect Street Micropub, which offers a choice of four real ales and two ciders, plus wine and mead.

A little further along Nottingham Road going towards the town centre is Blueys Bar.

If you have a bit of time on your hands, then you may care to take the 15 minute walk into the town centre (back up to the main road from the ground and turn left). Of choice here is the Waggon and Horses on King Street, which is a Wetherspoons outlet.

Leave the M1 at junction 28 and take the A38 towards Derby. After around two miles leave the A38 and take the B600 towards Alfreton. At the top of the slip road on leaving the A38 turn right along the B600 towards Alfreton Town Centre. After around half a mile you will see a Garage on your right and a modern looking church on your left. Turn left just after the church into North Street. The ground is down the bottom of this street on the right. For the away turnstiles then fans should continue past North Street and then take the next third left into Alma Street. The away fans entrance is down on the left just before the park. There is a small car park at the ground in North Street, otherwise there is plenty of street parking.

Alfreton Railway Station is located just under three-quarters a mile away from the ground and is about a 15 minute walk, mainly uphill to the ground. It is served by trains from Nottingham and Chesterfield. Come out of the station entrance and at the main road turn right into Mansfield Road. Cross the road to the other side and take the second left into Prospect Street. At the bottom of this road turn right into Nottingham Road, then take the first left into North Street and the ground is down on the right. Thanks to Brian Scott for providing the directions.

Booking train tickets in advance will normally save you money! Find train times, prices and book tickets with Trainline. Visit the website below to see how much you can save on the price of your tickets:

All areas of the stadium
Adults £14
Over 65's/Under 16's £10
Under 16's £2*

* When accompanied by a paying adult, otherwise concession price applies.

Concessions apply to Over 65's, Under 21's, Students and Under 16's when not accompanied by an Adult.

Official Programme £3

Matlock Town and Ilkeston Town.

Alfreton Town FC fixture list (takes you to the BBC Sports Website).

Record Attendance
5,023 v Matlock Town 1960.

Average Attendance
2017-2018: 577 (National League North)
2016-2017: 547 (National League North)
2015-2016: 583 (National League North)

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If you require hotel accommodation in Alfreton or nearby, then first try a hotel booking service provided by Late Rooms. They offer all types of accommodation to suit all tastes and pockets from; Budget Hotels, Traditional Bed & Breakfast establishments to Five Star Hotels and Serviced Apartments. Plus their booking system is straightforward and easy to use. Yes this site will earn a small commission if you book through them, but it will go to help with the running costs of keeping the Guide going. The Hotels listing also includes details of how far away the accommodation is located from the centre of Alfreton.

Access their Alfreton Hotels and Guest Houses pages.

If anything is incorrect or you have something to add, please e-mail me at: duncan@footballgrounds.net and I'll update the guide.

Thanks to Owen Pavey for providing the ground layout diagram and photos of the Impact Arena.

Alfreton Town v Fleetwood Town
FA Cup First Round
Sunday 11th November 2018, 12:45pm
Christopher Smith (Fleetwood Town)

Why were you looking forward to this game and visiting the Impact Arena?
 
Once again, the FA cup draw had seen Fleetwood go over old grounds (Quite literally in fact) and be drawn away to non-league opposition that we used to play against in league fixtures. On this occasion, our opponents were Alfreton, which meant a chance to visit the Impact Arena for the first time, and to hopefully enjoy what looked to be a straightforward win for Fleetwood. The only snag was that due to television coverage of the game, the kick off day and time were changed, so we had to miss the Armistice Day service in our local area.
 
How easy was your journey/finding the ground/car parking?
 
We went on the supporters coach which meant we didn't have to worry about finding the ground or parking. The journey was issue free and we got to Alfreton in three hours. Parking does appear to be very limited around the ground so I'd recommend going by coach if possible.
 
What you did before the game pub/chippy etc, and were the home fans friendly?
 
Fortunately, we were just in time to witness the Armistice service in Alfreton, before heading into the Wagon and Horses Wetherspoons in Alfreton, where we enjoyed a breakfast and a drink. A lot of people came in from watching the service and everybody was really friendly. Alfreton is a small place and there was a real community feel to the place, even in the short time I was there.
 
What you thought on seeing the ground, first impressions of away end then other sides of the Impact Arena?
 
Looking at photos of the ground, it didn't look very appealing, to be honest- a mish-mash of stands and what looked to be a very open away end. However first impressions can be misleading and, in truth, the ground was very nice and quite quirky. The covered section of the away end was bigger than I'd thought and could have easily accommodated all the travelling supporters if it had been appalling weather (Luckily the weather was quite warm for a Sunday in mid-November). A friendly steward told me and my granddad how some away fans sometimes don't even go into the ground, but rather drink booze and support their team from the embankment behind the away terrace. I was more than happy to pay the £14 ticket price.
 
Comment on the game itself, atmosphere, stewards, pies, facilities etc..
 
A year ago, we had struggled against Chorley, and needed a smash and grab to win. This time around, there was no such drama with Fleetwood running out comfortable 4-1 winners. It all looked to be going very well when we went 3-0 up (My brother even asking what our biggest away win was since coming into the Football League) but Alfreton scored with a free kick and (for about 15 minutes) created a few chances that could have put them back in the game. But Fleetwood stayed firm and bagged a fourth in the final minute. The atmosphere wasn't great from either set of fans, with a little bit of chanting from us now and then, and all of about 20 of the 746 home supporters chanting on occasion form the open terrace at the other end. Problem with being a small town is that, even with an FA cup tie against League One opposition, there just aren't that many people who can be attracted to a game.
 
The facilities and staff were typical of a lower league club. The stewards were very relaxed and friendly whereas there wasn't a great choice of food and not many people to cater for away fans. My brother took the entire duration of half time to get something to eat, despite there only being a handful in the queue. He returned saying that there was a very limited choice in terms of snacks and drinks. In fairness to Alfreton though, this is something seen at many non-league grounds, and by all accounts, those behind the tills were very friendly and served up some very nice food.
 
Comment on getting away from the ground after the game:
 
With only 862 in attendance, getting on the supporters coach and out of Alfreton was very easy. The coach ride home was slightly quicker, and we able to listen to Chelsea v Everton and the opening half an hour of City v United.
 
Summary of overall thoughts of the day out:
 
Overall the day was very enjoyable, despite the lack of atmosphere in the ground. Fleetwood won without much fuss and the day had a relaxed feel to it, with a host of welcoming locals and match officials. And it is another ground for me to tick off which is always something. Probably won't live long in the memory, but an enjoyable day nonetheless.

Alfreton Town v Gainsborough Trinity
National League North
Saturday 9th September 2017, 3pm
Brian Scott (Neutral fan)

Why were you looking forward to this game and visiting the Impact Arena?
 
I needed to visit a club that is not too far, by that I mean within three hours from home. Also from this guide, I had noted that the ground had very individual stands to say the least.
 
How easy was your journey/finding the ground/car parking?
 
I drove to Ely and then caught a through train to Alfreton. I had a little bit of difficulty finding my way into the ground due to slightly incorrect details on this site. It's not down Victoria Street. Try North Street.
 
What you did before the game pub/chippy etc, and were the home fans friendly?
 
I walked into the town and ended up at the church on the other side. Then walked back to the ground, arriving by 2pm. Then I had my usual walk around the inside of the ground taking notes.
 
What you thought on seeing the ground, first impressions of away end then other sides of the Impact Arena?
 
What a lovely old quirky ground, with lots of quaint little stands all of different designs. I ended up sitting in the Tom McRoy Stand under the TV gantry on the roof. I noted that on this side of the pitch there is no barrier at all between the stand and the pitch. The weather was a mixture of strong sunshine and drizzly rain, so being under cover was desirable.
 
Comment on the game itself, atmosphere, stewards, pies, facilities etc..
 
Alfreton  Town got off to a cracking start and within 24 minutes had scored four goals. Three of these were from free kicks around the outside of the penalty area. Things got even worse for Gainsborough Trinity when they had a player sent off in the 25th minute for a bad foul. In the second half Gainsborough appeared to be a better team even with a man missing. They scored a consolation goal in the last few minutes, so it ended 4-1. The attendance was quite low at only 454.
 
Comment on getting away from the ground after the game:
 
It took me 15 minutes for the mostly downhill walk back to the railway station. It's 3/4 of a mile away.
 
Summary of overall thoughts of the day out:
 
I had a pleasant day out at the Impact Arena, with everything going to plan.

Alfreton Town v Blyth Spartans
National League North
Saturday 5th August 2017, 3pm
John Hague (Blyth Spartans fan)

Why were you looking forward to this game and visiting the Impact Arena?
 
Our first game back at Step 2 below the Football League for a few years and while not a new ground for me, it's a new one with Blyth. However our last attempt at visiting Alfreton stalled at Nottingham after a signal failure.
 
How easy was your journey/finding the ground/car parking?
 
Well after our attempt a few years ago Colin Green, Dave Gray and I kept it simple and drove up the M1 from Leicester. It always makes us laugh when fans of Midlands teams as us if we had a good trip... yep! Dead easy.
 
What you did before the game pub/chippy etc, and were the home fans friendly?
 
We went straight in to the Social Club which seemed to have been taken over by Spartans fans for the afternoon. There was no half decent beer so it was a pint of cider before heading into the ground for the obligatory photos.
 
What you thought on seeing the ground, first impressions of away end then other sides of the Impact Stadium?
 
Since my last visit when Alfreton were in the Northern Counties East Football League, they just seem to have bolted seats to everything. I'm not convinced they add anything and in many cases they spoil the ground. Great terrace though.
 
Comment on the game itself, atmosphere, stewards, pies, facilities etc..
 
Pie, chips peas and gravy... excellent. Love the programme and badge shop. Very friendly. Stewards were a bit picky but a few Spartans fans didn't really help them. As for the game - not great and Blyth conceded two soft goals so not best pleased. It might be a long hard season. Alfreton did have a proper pantomime villain in Billy Priestley who will delight away fans this season.
 
Comment on getting away from the ground after the game:
 
Dead easy... home in 45 minutes!
 
Summary of overall thoughts of the day out:
 
Not bad until the 40th minute!

Why not write your own review of the Impact Arena Alfreton Town and have it included in the Guide? Find out more about submitting a Fans Football Ground Review.

Updated 28th November 2018

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